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Luke Murrell
CEO & co-founder
A background in consumer electronics and telecommunications having worked for Nokia and T-Mobile International. Responsibilities for European Bus Dev and launch of first mobile content services across Europe, went onto manage T-Mobile's web and content services and respective strategic alliances. Co-founder of MMVSENSE Ltd in 2009 identifying the evolutionary potential of the Smart Phone enriched with data from sensor technologies. Strong believer in the potential and consumer and societal benefits in using technology with social drivers to motivate lifestyle behavioural change to create a healthier and fitter nation.
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Adrian Murrell
CTO & co-founder
With extensive experience in engineering and technology, Adrian has a Chemistry degree from Cambridge University, a DPhil from Oxford University and 20 years of experience in industrial research and engineering in micro and nanotechnologies. He worked 4 years for Oxford Instruments and 14 years for Applied Materials, the global market leader in semiconductor processing equipment. As Engineering Director the products developed by his team from 2000-2005 generated over $1B of revenue. As Chief Technology Officer he filed 20 patents and spent a year based in California, focusing on nanotechnology integration and strategy.
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Seema Bennett
Sales Director
Seema has 15 years sales and business development experience in the Biotechnology field. She began her career at DuPont in the UK in technical services and expanded into sales and business development for the drug development programmes of pharmaceutical companies. She was also a board member of a Pan European think tank on ”Education in Biotechnology”. After leaving DuPont she continued her career with Amersham International. She has a degree in Biology & molecular Biology, lived abroad with her family in Finland and China, and on her return to the UK in 2004, she established an Import Company and ran this successfully as Managing Director for 6 years.
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Tony Cooke
Non-Executive Director
Tony Cooke is Managing Director of TCA, an integrated strategy, CSR and communications consultancy he founded in 2012, following 20 years of experience in strategic programmes, from SME to corporate multinational. From 2009 to 2012, he was Director of Government Relations at Sodexo, a leading global foodservice and facilities management company. Prior to that, Tony held a number of senior roles with the UK Government leading major cross-government and industry programmes on food and health. Tony has held a wide range of non-executive roles across the private, public and voluntary sector and currently serves on the high-level steering group of Defra's Green Food Project, on Department of Health's Responsibility Deal and on the Mayor of London's Food Board.
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Simon Bennett
Advisory board member
Simon Bennett is founder and CEO of SCB Telecom Consultancy advising companies on their business creation plans, new business launches and how to improve their operational excellence. Prior to this, Simon worked for 16 years at Nokia (in the UK, Finland and China) and Modu. He also has a further 8 years experience in the electronics industry for brand leaders Maxell and Canon. He launched many firsts in Nokia: the Nokia 2140 with Orange UK; the world’s most iconic phone, 8110 (movie: The Matrix); Club Nokia in China; the world’s first mobile TV device and Nokia’s most successful multimedia device, the N95. He was also an integral member of the brand vision team in the 90’s.
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Simon Johnson
Advisory board member
Simon an Accredited Business Coach for start ups holdings a number of non-executive positions. He studied Computer Science with Electronic Engineering at the University College London before he started in Hewlett-Packard where he earned his sales experience as a Sales Manager for Middle East and Africa. After HP, he started his career as an entrepreneur. He founded GES S.A. in 1992 and went on to be CEO and co-founder of uB-mobile S.A. in 2000. uB-mobile was a pioneering company funded by Softbank, providing online global media companies with some of their first premium content for mobile phones. In February 2002 he merged successfully the company with Mobile Channel Network S.A.
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